One line pitch is a thing

Netflix did it.

Goksenin Yildirim
2 min readJan 12, 2019
Rodin, It is like theater but online.

I watched Bandersnatch of Black Mirror last week.
Overall, I enjoyed it. I was excited to control my character. Briefly, it gave me the thrill to move on and on.

This isn't a conspiracy theory. I won’t discuss the neurophysiological analysis of the corn flakes selection or killing the dad scene.

I loved the scene where they threw one marketing line to the story.
Here is why.

Can you explain what Netflix is to a person from the past?

I was inspired to see Netflix sneaked a part where the main character, a boy from 1984, asks what is Netflix?

I won’t take all the credit. The simplicity is one of the most effective ways to convey a message. Also one of the oldest tricks in the book.

However, it is surprising to see Netflix also tells her story in one striking line…Just like, I wrote about it previously on Medium.

This is how I did it.

This is how Netflix did it.

What is Netflix?!!
A reference to a mainstream culture of TV.
Voila…

Thanks for reading! ❤ I hope you clap, comment or just subscribe. Let’s grow conversation with further design, innovation and technology inspiration.

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